Marketing & Sales in High-tech Environments
How do you represent your organization in a professional way during sales meetings or at (inter)national conferences, fairs and trade shows?
- 1 day
- Course fee
- € 795 (excl. VAT)
This training focusses on helping you understand the inner workings of business-to-business communication for PR and marketing in high-tech environments, such as biotechnology and nanotechnology.
The training will be given in workshop format, consisting of brief interactive lectures (discussions, PowerPoint, videos) and practical exercises to train you in using newly acquired insights in everyday working practice.
In this course, you learn about:
- the business-to-business decision making process
- strategic skills used in business-to-business communication
- representing yourself and your organization
Scientific and technical staff in Life Sciences and Biotech industries
Steven Flipse Ph.D. (TU Delft)
• The business-to-business decision making process and customer behavior in high-tech environments
- Fri 24 May
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+31 (0) 88 283 01 00.